A look at the environmental impact of online shopping and educates consumers on the small changes they can make to minimize the environmental cost of free shipping.
The cost of free shipping
Online shipping has changed the word. E-commerce companies control our expectations. They modify our vernacular. They create Golden-Globe-winning entertainment. Their relocations consume international headlines. Their owner’s own our news outlets. Online shopping has shifted our culture, but how does this shift affect our world? I created a short, sharable video that challenges audiences to consider the environmental effects behind their purchases and offers a reasonable solution to minimize their impact. Rather than asking audiences to abruptly stop online shopping behaviors, I dare audiences to make conscious adaptations to their habits that can maintain consumer ease and our planet.