Bruce Brandfon

Duration Media

Bruce Brandfon is Chief Media Officer of Duration Media, a digital advertising company with offices in New York, Los Angeles, Miami and London, Prior to that he was Executive Vice President of WebSpectator. He was Vice President and Managing Director at Publicitas (now NewBase), the global leader in media representation and consulting. Prior to joining Publicitas, Bruce was Vice President of Sales for the Philadelphia Media Network, publishers of The Philadelphia Inquirer, The Daily News and Philly.com. From 2001 to 2012 he was Vice President and Publisher of Scientific American. While there he was instrumental in launching Scientific American Mind and EARTH 2.0 as well as SA Custom Media and building scientificamerican.com into a successful element in the brand’s portfolio. Before SciAm he was Advertising Director of Newsweek, with responsibility for the development of Newsweek’s advertising strategies and the day-to-day management of the sales operations. Prior to Newsweek, Brandfon spent 17 years at Time Inc. where he worked in ad sales management for Fortune as Washington DC Manager and New York Advertising Director.

Brandfon received his B.A. with honors from the University of Virginia where he was an Echols Scholar and attended graduate business school at Fordham and Columbia. Brandfon is an Advisory Board Member of Verdant Global, and served on the Board of Junior Achievement of New York. He is an Adjunct Professor of Media Studies at Westchester Community College and has lectured at the University of Mississippi, Kenyon College, the University of Virginia, and the NYU Graduate School of Journalism.

Brandfon is married, has two sons and lives in Ossining, N.Y.